Bad Nanny Needed Ads

10 Examples of Bad Nanny Needed Ads

Nannies are increasingly in demand. While child birth rates remain relatively high in North America and even in western Europe, so does the cost of living. With an increased cost of living comes the need for both parents to be employed. That leaves only a few choices: leave the kids with the grandparents, put them in daycare or hire a nanny.

For some families, the first alternative isn’t a possibility or even realistic. It’s not uncommon for grandma and grandpa to live in another county or state. The second choice can likewise be a non-starter. Some parents simply don’t have a suitable daycare facility near them. Others are so high priced, why not just hire a nanny to stay with the kids?

Therein lies the answer: a nanny. Perhaps one that comes in the morning and leaves when you come home. Maybe she can live-in. That’s a good use of a spare bedroom, mother-in-law suite, a finished attic or basement.

Then comes how to go about getting a nanny. Naturally, you want someone dependable. Someone experienced. Someone who can actually tolerate your children. So, you ask around. Family member, friends, co-workers, neighbors. But no luck. Not one knows a good nanny.

The only thing left to do is advertise. But be careful what you write or you may not get the right one. Here is some verbiage you want to avoid:

  1. Describing children as “little angels”. To an experienced nanny, that means “hell on wheels”.
  2. Explaining your children are “spirited” or “energized”. Translation: they are terrors.
  3. Reassuring potential nannies your kids are “quiet” or “shy” around strangers. News flash–a new nanny will be a stranger.
  4. Telling the unvarnished truth. Describing your little ones as “stubborn” or “strong willed”. There’s nothing wrong with being honest. But that’s for the interview, not to scare away every possible candidate.
  5. “Loves animals”. Sure, your family’s pet. But not others and not humans.
  6. Announcing your child is “gifted”. That either means crafty or egotistical to a nanny. Even children can be know-it-alls, they get it from one or both of their parents.
  7. “Joyful little ones.” Sure. Joyful when in the mood. Otherwise, not to be disturbed. It can also mean kids that can’t take anything seriously.
  8. Assuring potential candidates your children are “well behaved” or “well mannered”. So you raised them in a boot camp like setting? While you might mean they mind their manners, you could be sending the wrong signal.
  9. “Bubbly” or “high energy”. You mean sugar fanatics. Or perhaps riddled with attention deficit disorder.
  10. “Focused” is another humdinger. What does that mean exactly? Your child will be getting a post-graduate degree before they can drive. Yeah, a lot of fun for a nanny.

Yes, you should be honest in your quest to find a nanny. You should tell potential nannies about your children’s normal “at-home” behavior. But leave it out of the ad. Your goal is to attract as many candidates as possible.